Maine craft brewery seems to vary the nonalcoholic panorama
Kit NA Brewing is the primary craft brewer in Maine to make solely nonalcoholic beers
Updated: 7:44 PM EST Nov 23, 2022
TIME NOW FOR THIS WEEK’S MADE IN MAINE….. IT’S A CRAFT BEER COMPANY THAT HAS, TRULY, SET ITSELF APART FROM ALL THE OTHERS… HERE’S STEVE MINICH WITH THE FOUNDER OF PORTLAND’S ‘KIT BREWING’,,, MAINE’S FIRST AND ONLY CRAFT BEER COMPANY BREWING áONLYá NON-ALCOHOLIC BEERS. (20-59-17) “SO WHEN ROB AND I STARTED THE PROBLEM WE WERE TRYING TO SOLVE BASICALLY WAS MAKING N.A. BEER TASTE BETTER.” WILL FISHER BELIEVES,, AFTER TWO YEARS OF TESTING,,, HE AND HIS BUSINESS PARTNER ROB BARRETT HAVE SOLVED THAT PROBLEM,,,,, THEIR BRANDS OF KIT NON ALCOHOL BEER, THEY TOUT AS TASTING LIKE ANY REGULAR BEER.. (20-59-52) “OUR ACTUAL PROCESS IS VERY MUCH LIKE REGULAR STRENGTH BEER SO, IT’S THE SAME INGREDIENTS, IT’S REALLY THE SAME PROCESS JUST A LITTLE MORE CONTROL OF TIME AND TIME AND TEMPERATURE AND FERMANTATION BUT GENERALLY, IT’S THE SAME PRINCIPLE.” FISHER IS WELL VERSED IN THE BEER MAKING PROCESS,, OWNER OF PORTLAND’S AUSTIN STREET BREWERY,,, HIS COMPANY PRODUCES MORE THAN 4-DOZEN VARIETIES OF ALCOHOLIC BEER,,,, KIT IS FISHER’S FIRST VENTURE INTO NON- ALCOHOLIC…. (20-58-42) “IT’S EVERYWHERE, THE MARKET IS HUGE..” IN FACT, KIT WAS BORN FROM BOTH FISHER’S AND BARRETT’S RECENT CHOICES TO CUT BACK ON ALCHOL,,, BARRETT GIVING IT UP COMPLETLY IN 2019 — THOUGH BOTH STILL ENJOY A GOOD BEER TASTE — AS DO. ACCORDING TO THEIR MARKET RESEARCH,, A STILL GROWING NUMBER OF OTHERS,,. (20-58-44) “THERE’S FOLKS WHO ABSTAIN FROM DRINKING COMPLETELY SO THEY CHOOSE NON ALCOHOLIC PRODUCTS, THERE ARE PEOPLE THAT SWITCH BACK AND FORTH, THE TERM IS CALLED STRIPING WHICH IS DRINKING REGULAR BEER SOMETIMES, SIMETIME DRINK A NA BEER AND I FALL INTO THAT CATEGORY MYSELF.” KIT CURRENTLY SELLS TWO BEERS,,, AN AMERICAN BLOND ALONG WITH AN I-P- A,,,,, A THIRD IS SET FOR RELEASE IN SPRING OF 2023… THOUGH CATORAGIZED AS NON-ALCOHOLIC,,,, TECHNICALLY, SINCE KIT’S BREWING PROCESS DOES NOT INCLUDE REMOVING ALCOHOL,,, IT STILL CONTAINS A SCANT ZERO -POINT FIVE PERCENT…. MANY REGULAR CRAFT BEERS CAN BE AS HIGH AS 15 PERCENT.. (20-01-32) “I LIKE TO PICTURE THIS AS JUST BEING AT THE END OF THAT RANGE AND ON ITS WAY UP” BY NO MEANS IS NON ALCOHOLIC BEER ANYTHING NEW — THOUGH BY CREATING THIS FIRST IN THE STATE CRAFT BREWERY — AND TACKLING, THEY SAY, THAT TASTE PROBLEM,,,, THE FOLKS AT KIT HOPE THEY’RE BREWING NOT JUST A BETTER BEER – BUT A DIFFERENT TYPE OF ATTITUDE.. (20-59-24) “AND SO THE MIND SET W
Maine craft brewery seems to vary the nonalcoholic panorama
Kit NA Brewing is the primary craft brewer in Maine to make solely nonalcoholic beers
Updated: 7:44 PM EST Nov 23, 2022
A craft beer firm in Portland is setting itself aside in a crowded subject. Kit NA Brewing is the primary and solely craft beer firm in Maine to brew solely non-alcoholic beers.”When Rob and I started, the problem we were trying to solve basically was making NA beer taste better,” stated Will Fisher, founding father of Kit NA Brewing.Fisher says he believes that, after two years of testing, he and business accomplice Rob Barrett have solved that drawback and that their beers style like every common beer.”Our actual process is very much like regular strength beer. So, it’s the same ingredients, it’s really the same process just a little more control of time and temperature and fermentation but generally, it’s the same principle,” stated Fisher.Fisher is well-versed within the beer-making course of. His firm additionally owns Portland’s Austin Street Brewery and produces greater than 4 dozen kinds of alcoholic beer. Kit is his first enterprise into nonalcoholic drinks, however he says the market is big.Fisher and Barrett determined to get into the nonalcoholic business after making private selections to chop again on their very own alcohol consumption. Barrett says he really gave it up fully in 2019, although each nonetheless benefit from the style of beer. And they are saying analysis exhibits lots of people in the identical place.”There’s folks who abstain from drinking completely so they choose nonalcoholic products. There are people that switch back and forth — the term is called ‘striping’ which is drinking regular beer sometimes, sometimes drink an NA beer — and I fall into that category myself,” stated Fisher.Kit at the moment sells two beers, an American Blonde together with an IPA. They are set to launch a 3rd in spring 2023.Though categorized as nonalcoholic, since Kit’s brewing course of doesn’t embrace eradicating alcohol, it nonetheless comprises a scant 0.5%. Many commonplace craft beers can have an alcohol content material as excessive as 15%.Nonalcoholic beer is actually not new, however Fisher says he hopes that by creating this first-in-the-state craft brewery and tackling the style drawback, they will brew a greater beer and a special sort of angle.”And so the mindset we think of is having an NA beer, not that you have to drink but want to drink it,” stated Fisher.Fisher says the method to cut back the alcohol requires gear he doesn’t have in Maine, so the precise brewing takes place in New York, however the firm headquarters, together with advertising and marketing and packaging, all occurs in Portland.Kit at the moment serves about 6,000 completely different accounts.
A craft beer firm in Portland is setting itself aside in a crowded subject. Kit NA Brewing is the primary and solely craft beer firm in Maine to brew solely non-alcoholic beers.
“When Rob and I started, the problem we were trying to solve basically was making NA beer taste better,” stated Will Fisher, founding father of Kit NA Brewing.
Fisher says he believes that, after two years of testing, he and business accomplice Rob Barrett have solved that drawback and that their beers style like every common beer.
“Our actual process is very much like regular strength beer. So, it’s the same ingredients, it’s really the same process just a little more control of time and temperature and fermentation but generally, it’s the same principle,” stated Fisher.
Fisher is well-versed within the beer-making course of. His firm additionally owns Portland’s Austin Street Brewery and produces greater than 4 dozen kinds of alcoholic beer. Kit is his first enterprise into nonalcoholic drinks, however he says the market is big.
Fisher and Barrett determined to get into the nonalcoholic business after making private selections to chop again on their very own alcohol consumption. Barrett says he really gave it up fully in 2019, although each nonetheless benefit from the style of beer. And they are saying analysis exhibits lots of people in the identical place.
“There’s folks who abstain from drinking completely so they choose nonalcoholic products. There are people that switch back and forth — the term is called ‘striping’ which is drinking regular beer sometimes, sometimes drink an NA beer — and I fall into that category myself,” stated Fisher.
Kit at the moment sells two beers, an American Blonde together with an IPA. They are set to launch a 3rd in spring 2023.
Though categorized as nonalcoholic, since Kit’s brewing course of doesn’t embrace eradicating alcohol, it nonetheless comprises a scant 0.5%. Many commonplace craft beers can have an alcohol content material as excessive as 15%.
Nonalcoholic beer is actually not new, however Fisher says he hopes that by creating this first-in-the-state craft brewery and tackling the style drawback, they will brew a greater beer and a special sort of angle.
“And so the mindset we think of is having an NA beer, not that you have to drink but want to drink it,” stated Fisher.
Fisher says the method to cut back the alcohol requires gear he doesn’t have in Maine, so the precise brewing takes place in New York, however the firm headquarters, together with advertising and marketing and packaging, all occurs in Portland.
Kit at the moment serves about 6,000 completely different accounts.