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On Wednesday morning, many entrepreneurs, journalists and news junkies have been met with a paywall they’ve been dreading: X, previously referred to as Twitter, began charging customers to entry TweetDeck.
TweetDeck, now known as X Pro, permits customers to view and customise a number of feeds that replace in actual time. The platform was acquired by Twitter in 2011 after it turned one of the fashionable methods for folks to entry the location.
The service has traditionally been free to make use of, however X introduced in a put up in July that it will turn out to be a subscriber-only function. Starting Wednesday, customers who need entry to X Pro should pay for X Premium, the service launched by the location’s proprietor, Elon Musk, as a option to generate extra income for the corporate. The subscription prices customers $84 a 12 months.
People who buy X Premium can even obtain a blue checkmark on their account, along with prioritized rankings in replies and search, entry to longer posts and fewer advertisements, amongst different options. The service, previously known as Twitter Blue, received off to a rocky begin in November when it was pulled after customers created accounts posing as fashionable manufacturers and celebrities. Twitter Blue relaunched once more in December, although impersonation issues endured.
Musk, who can also be the CEO of Tesla and SpaceX, acquired Twitter late final 12 months for $44 billion. Employees and customers felt his influence instantly, as he enacted steep job cuts and launched numerous main new options and coverage modifications on the platform.
Most just lately, the corporate started to hold out a sweeping rebrand, which Musk introduced in July. Twitter retired its well-known blue and white chook brand and reworked into X. Changes to the names of Twitter’s companies similar to TweetDeck rapidly adopted.
Source: www.cnbc.com