Glimpses of the home. (courtesy: airbnb)
New Delhi:
How a lot movie promotion is an excessive amount of movie promotion? The makers of the upcoming Barbie film might need a solution maybe. Greta Gerwig’s Barbie, which options Margot Robbie within the titular position and Ryan Gosling as Ken, took the movie’s promotions to a special degree altogether after they introduced that followers can now hire a Barbie dream home on Airbnb in Malibu. The official Instagram web page of Airbnb shared photos of the home and the caption on it learn, “The Barbie Malibu Dream House is back on Airbnb-but this time, Ken’s hosting. While everyone’s favorite doll makes her live action film debut in Barbie, Ken transformed the pink palace with maximum Kenergy-cowboy hats, rollerblades, you name it. Everyone in Barbie Land can request to book these stays on July 17 at 10am PT at the link in our bio. Don’t miss the Barbie movie only in theaters July 2.” Before we speak about how the Internet reacted to this promotional technique of the movie, let’s check out the home:
A fast tour of the home that’s (what else however pink). You are welcome.
“Ah, the magic of creative PR,” tweeted a person.
Ah, the magic of artistic PR! #malbubarbie#barbiedreamhouse#barbiethemoviehttps://t.co/sqLfohRguA
— Lana Rushing (@lanarushing) June 26, 2023
No fad is full with out a meme-check. A Twitter person, reacting to the home, wrote, “This ain’t no dream they really said this is all Barbie can afford with California housing prices.” LOL.
This ain’t no dream they actually stated that is all Barbie can afford with California housing costs #Act Daily News#BarbieMovie#barbiedreamhousepic.twitter.com/DbR8eFEpuH
— Dalia Salazar (@daliaxsalazar) June 28, 2023
“Disappointed this isn’t called the ‘Barbie Dream Box'” tweeted a person. Inspiration a lot?
Disappointed this is not known as the ‘Barbie DreamBox’#BarbieDreamHouse@Xboxpic.twitter.com/P0eD6UvhgW
— Horton (@Mikelocalypse) June 27, 2023
Needless to say, the Airbnb Twitter thread was flooded with feedback – good, dangerous and every thing in between. The characteristic that Twitter customers weren’t very blissful about was that solely two persons are allowed to e book the spot at a given time. “But why do only 2 people get the opportunity to book? It’s my dream to stay here but how is only 2 bookings realistic,” a Twitter person wrote reacting to it.
But why do solely 2 individuals get the chance to e book? It’s my dream to remain right here however how is just 2 bookings reasonable
— j (@honeypotts0) June 26, 2023
Inputs from one other person: “Wow! They did such a great job with the designing.”
Wow! They did such an amazing job with the designing
— Shakia (@KikiStyleDiary) June 27, 2023
“The promo for this movie is next level,” added one other one. Where’s the lie although?
the promo for this film is subsequent degree
— J (@joaorubyjoao) June 26, 2023
Is there a recommendations field? This Twitter has one small element in thoughts – “Just saying, the swimming pool floor could have been pink too…”
Just saying, the swimming pool ground might have been pink too..
— Hirdy Mordy (@hirdymordy) June 28, 2023
“Barbies’ marketing team has knocked it out of the park. They convinced me to watch the movie, I want to see if the movie can convince me to buy a doll,” learn one other tweet.
Barbies’ advertising staff has knocked it out of the park.
They satisfied me to look at the film, I need to see if the film can persuade me to purchase a doll.
— David Lisowsky | #1 Google Analytics 4 Fan (@davidlisowsky) June 27, 2023
Barbie, which additionally stars Dua Lipa, Simu Liu, Ariana Greenblatt, Michael Cera and Emma Mackey amongst others, will hit the theatres on July 21. The movie will conflict with one other massive Hollywood venture on the field workplace – Christopher Nolan’s Oppenheimer, that includes Robert Downey Jr, Emily Blunt, Matt Damon, James Remar, Cillian Murphy, Gary Oldman, David Krumholtz, Florence Pugh and Kenneth Branagh amongst different stars.
Source: www.ndtv.com