Synopsis
Meesho is making an attempt to cut back the logistics value for small sellers unfold throughout huge cities and small cities. For Meesho sellers, logistics value now ranges from 15% to twenty% of the order worth. Meesho desires to cut back it to eight%-10% within the subsequent 12 to 18 months. Can Meesho, with over 2.5 million orders a day, stroll the speak?
Small-seller market Meesho, which sells the whole lot from vegetable cutters to cleaning soap dishes to apparels, doesn’t promote matchboxes but. “If you can sell a one-rupee matchbox online at a profit, you have cracked it. That will in fact be the most cost-efficient supply chain in the country,” says Sourabh Pandey, CXO, fulfilment and expertise, Meesho. While cracking a matchbox provide chain continues to be a tall order, Meesho, nonetheless early in its journey,
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