Former Meta product specialist Tanvi Gupta launches gen AI-powered social app vvibe

Former Meta (previously Facebook) product specialist Tanvi Gupta, together with Rishabh Gupta, on Wednesday, mentioned they’ve launched vvibe, a social app that utilises generative AI and avatars to attach customers globally. It claims to transcend the constraints of conventional social media platforms.

“Having been at the heart of product development at Meta, particularly for Messenger and Instagram, I identified a gap. Mainstream platforms, while immensely popular, often miss the mark when it comes to fostering deep, genuine connections,” founder Tanvi Gupta mentioned in an announcement. “With vvibe, our goal is to create a realm where authenticity and relationships thrive, unhindered by the biases of physical appearances.”

The firm mentioned it goals to bridge the hole between people by providing a judgment-free platform that encourages genuine connections. It mentioned it combines avatars, voice, and generative AI know-how to attach like-minded individuals, “addressing the shortcomings of mainstream social media platforms that often prioritize physical appearances”.

Originally conceived as SwoonMe, an avatar and voice-first courting platform, vvibe has metamorphosed into an nameless international community for discourse.

“The pivot wasn’t just a strategic shift but a response to a growing yearning for authentic social engagement among the youth,” Gupta added.

According to a Morning Consult survey, 54% of Gen Z inhabitants spend at the least 4 hours each day on social media. The rise of nameless social apps displays a rising pattern amongst customers who worth privateness and authenticity of their on-line interactions, the corporate mentioned.

As a response to this demand, vvibe mentioned the untilisation of generative AI in tandem with its distinctive mixture of 3D avatars and a voice-first method will lead to robust person retention and traction.”The app has received an overwhelmingly positive response, with more than 70% of early users opting for 3+ calls in their first session. This validation underscores its potential to be the next big sensation in the western social networking milieu,” the corporate mentioned.

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